Tesco kicked us off with a great collection at Ely Court!
Massive thanks to the staff from Tesco Pembury and the 3 Tunbridge Wells Tesco stores who kicked off our Reverse Advent campaign. They held a 3 day collection at Ely Court thanks to a shop donation from Royal Victoria Place.
We collected an amazing £1,782.50 and 3,013.28Kgs food and provisions!! Thank you to everyone who donated
Reverse Advent Calendars Dropped Off at Ely Court!
We held a collection at our pop up shop at Ely Court from 20th - 23rd December manned by volunteers in order to raise awareness, collect calendars and raise funds. The responses was completely overwhelming and we received donations of at least 4.5 tonnes of food.
In the first year of the registered charity’s Reverse Advent Calendar campaign, the support of RVP in making a pop-up shop available for residents of Tunbridge Wells to drop off their completed calendars meant this was the most successful food drive in the shortest space of time Nourish has ever seen.
“We didn’t know what to expect from the reverse advent calendar campaign but the support of RVP was invaluable in creating a focal point for people to not only drop their completed calendars off, but it also helped us increase awareness of our charity and the number of people in crisis within our town,” says Nourish Trustee Marianne Mac Donald.
During the four days the shop was open in Ely Court:
- 85 completed calendars were dropped off – some further donations to the Nourish warehouse are yet to be weighed, so the final total will be even higher
- Financial donations via Paypal and text were substantially increased on the same period last year
- Six volunteer packs were handed out to people who wanted to get involved in the New Year, with others asking to be added to the mailing list and offering the support of local schools in fundraising events
- Donations were also received from The Works, the Body Shop and Mr Simms.
“It was an amazing response and incredibly emotional,” adds Marianne. “We had beautifully decorated boxes from children, with some even staying to help unpack and sort boxes for us. Some parents said their children were more excited about choosing an item to put into their reverse advent calendar than opening their own chocolate calendar each day! It really helped them to teach their children the importance of giving at Christmas in a practical way.”